LexisNexis Risk Solutions:Harvesting Data to Make Global News Opportunity Cookerly helps data giant LexisNexis Risk Solutions shape the industry narrative in tier-one media and vertical channels, sharing how the power of data can be harnessed for…
Colonial Pipeline:Fueling Preparedness for Optimal Crisis Response Opportunity Cookerly has worked with Colonial Pipeline as a lead crisis communications agency since 2014. As the operator of the nation’s largest refined petroleum products pipeline system, Colonial charged…
Westin Hotels & Resorts:PR Jumpstarts Westin’s New Hotel with Visibility and Revenue Pre-Opening Opportunity Westin has tapped Cookerly over the years to support the brand in key Atlanta markets spanning downtown, Hartsfield-Jackson Atlanta International Airport (the…
Deluxe:Showcasing Payments and Data Provider’s Fintech Transformation Opportunity Cookerly jumped in to tell Deluxe’s (NYSE: DLX) “One Deluxe” story to media, customers and Wall Street after DLX integrated 80 silos and rebranded the legacy check printer…
FIERCE NETWORK – Given that UScellular is the latest in a long stream of carriers that have put themselves up for sale — and Bluegrass Cellular, West Central Wireless and Pioneer Cellular have all recently exited…
ATLANTA JOURNAL-CONSTITUTION – The average American is living longer than they did decades ago, creating a larger need for tailor-made senior housing, assisted living facilities and caretaking services. One metro Atlanta company that provides pharmacy services…
WANF-TV (CBS) – Georgia volunteers fed hundreds of families in need Friday at Villages at Carver Family YMCA. They started giving out free food during the pandemic and never stopped. The community came out to help…
NAPA Auto Parts:Grandstand Reopenings to Expand Market Opportunity NAPA Auto Parts, the nation’s top brand in the automotive aftermarket, transformed its top stores across the country with redesigned retail outlets, expanded inventory and held family-fun grand…
AGCO, a global leader in the design, manufacture and distribution of agricultural machinery and precision ag technology, hosted its annual Tech Days in North America on June 26 and 27, 2024 near Salina, Kansas. The event…
REUTERS – NASCAR unveiled an all-electric prototype racecar on Saturday and announced an electrification deal with ABB Ltd (ABBN.S), that it says will advance sustainability goals as the U.S. stock car racing giant targets net zero…
With more than two decades of experience in public relations and journalism, Mike is a strategic communications leader who focuses on media relations and reputation management.
He leverages his background as a former news editor to develop media strategies that drive visibility and engagement, excelling at crafting compelling narratives that resonate across print, broadcast and digital platforms. Mike has a passion for helping his clients understand how to create strategic communications plans that move the meter and uncover impactful stories to secure high-profile placements in top-tier outlets, such as The New York Times, The Wall Street Journal, CNN and USA Today.
His practice spans an array of industries, but he specializes in the healthcare, nonprofit and entertainment sectors, where he’s led award-winning campaigns for a variety of clients, including Kaiser Permanente, YMCA and Georgia Film Academy. His work for City of Hope, formerly Cancer Treatment Centers of American, began with its groundbreaking, development of a comprehensive marketing communications program, carried through establishing the hospital’s reputation for world-class treatment and spurred growth that greatly exceeded patient projections. For Georgia Film Academy, Mike, developed paid, earned, shared and owned media strategies that boosted course enrollment by 22% and established Executive Director Scot Votaw as a go-to industry thought leader. And as Georgia became the “Hollywood of the South,” he led promotion of Pinewood Atlanta Studios’ rebrand as Trilith, a unique 235-acre master-planned community designed for the film and creative industries that’s home to Trilith Live, Trilith Studios, homes, restaurants and retailers.
A native of Tulsa, Oklahoma, Mike earned his degree in speech communication from the University of Georgia. He is deeply engaged in the community, serving on the Board of Trustees for the Chattahoochee Nature Center and co-chairing the PRSA Georgia Healthcare Resource Group. An avid sports enthusiast and tennis player, he resides in Marietta, Georgia, with his wife and two children.