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Category Archives: Client Connection

Clients in the News – Simon Properties: Revised Phipps Plaza announces wave of new retailers for 2023

Client ConnectionBy Cookerly PRFebruary 15, 2023

URBANIZE ATLANTA – Coming off a year that saw its mixed-use footprint drastically expanded, Phipps Plaza owner Simon has announced a wave of upscale retailers set to open in Buckhead in 2023. Leaning heavily into European…

blue angels

America’s Navy sails into Atlanta for Navy Week

Client ConnectionBy CookerlyOctober 27, 2022

The U.S. Navy is preparing to bring a Navy Week to Atlanta, Georgia, during the week of October 31 – November 6. Atlanta Navy Week brings Sailors from across the fleet to the area to emphasize…

Phipps Plaza Nobu

Clients in the News – Simon Properties: Phipps expansion leads the way for mall’s luxury transformation

Client ConnectionBy CookerlyOctober 26, 2022

BUCKHEAD.COM – The Simon Properties Group made a big splash in 2018 when chef Nobu Matsuhisa, Robert De Niro, and Meir Teper joined Phipps Plaza and Simon executives to break ground on the most ambitious expansion…

Clients in the News – Rand Technology: How using analytics and AI can help companies manage the semiconductor supply chain

Client ConnectionBy CookerlyOctober 19, 2022

CNBC – Businesses and consumers have been grappling with supply chain issues for months, resulting in annoying shortages of all kinds of products, including all-important semiconductor chips. And while the CHIPS and Science Act, signed into…

Atlanta Ferrari Store

Clients in the News – Simon Properties: Ferrari Has Opened Up A Swanky Lifestyle & Fashion Boutique In Atlanta

Client ConnectionBy CookerlyAugust 19, 2022

SECRET ATLANTA – There’s a brand new store in Lenox Square Mall that has that certain va-va-vroom. That’s right, Ferrari has opened a brand new concept in the Buckhead shopping center, perfect for boutique lifestyle and…

Clients in the News – Labrador: Is my airline or hotel greenwashing? Here’s how to tell.

Client ConnectionBy CookerlyJuly 13, 2022

WASHINGTON POST – Is the travel industry serious about protecting the environment? Or is it just hyping negligible environmental efforts — otherwise known as greenwashing — to make a quick buck off your next vacation? Y.…

Clients in the News – Fieldpoint Private: Estate Planning In This Particular Time Of Uncertainty

Client ConnectionBy CookerlyJuly 8, 2022

FINANCIAL ADVISOR – Pandemics, inflation, rising interest rates, war in the Ukraine—uncertain times indeed! And yet, in the world of estate planning, almost every change in the zeitgeist offers its own suite of planning opportunities and…

Clients in the News – Rand Technology: Unfortunately, the global chip shortage will continue

Client ConnectionBy CookerlyJune 28, 2022

TECH REPUBLIC – Industry experts are projecting that the global microchip shortage – which has been hampering supply chains in several industries – will not improve before 2023. Last year, experts projected that there would be…

Clients in the News – Fieldpoint Private: Nick Bertha of Fieldpoint Private On The 5 Things You Need To Understand About Cryptocurrency

Client ConnectionBy CookerlyJune 27, 2022

AUTHORITY MAGAZINE – Over the past few years, the Cryptocurrency industry has been making headlines nearly every week. Many people have gotten very wealthy investing or leading the cryptocurrency industry. At the same time, many people…

Clients in the News – Simon Properties: Phipps Plaza’s new act readies to debut

Client ConnectionBy CookerlyApril 13, 2022

AJC – As malls in the U.S. struggle or even tip into bankruptcy, Phipps Plaza in Buckhead continues to evolve from the high-end mall of yesteryear with lots of parking lots and enclosed spaces to a diversified…

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Mike Rieman

Consumer, Corporate & Media

mike riemanAs senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.

Mike comes to the firm with more than a decade of public relations and journalism experience. As a former news editor, Mike understands how to work with his clients to craft stories that garner recognition on traditional and social media channels. He has led numerous award winning campaigns for a number of clients, including Cancer Treatment Centers of America, Construction Market Data Group and the Georgia Emergency Management Agency’s Ready Georgia campaign. Favorite recent assignments include a campaign to announce McDelivery, McDonald’s new delivery service.

Mike is a native of Tulsa, Oklahoma and a graduate of the University of Georgia where he earned a degree in speech communications. He serves on the PRSA Georgia Chapter Programming Committee and is an avid sports fan and trail runner. He resides in Marietta with his wife and two children.

Interested in talking about consumer, corporate or media?

CLICK HERE

napa

Putting our “know how” into practice

NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.

READ CASE STUDY

Developing award-winning campaigns for OEM

Cookerly helps steer major corporate and executive initiatives for the nation’s #1 luxury automaker including recent award-winning programs such as “Greatness Lives Here” and “No Limits,” initiatives designed to empower the next generation through community activism and education. We recently helped launch the Mercedes-Benz A-Class vehicle line including MBUX artificial intelligence including tie-ins with the Super Bowl, Ludacris and the Ron Clark Academy. Leveraging paid, earned, shared and owned media, the Cookerly team supports MBUSA across both external and internal channels.

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Sheryl Sellaway

Corporate Communications

As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.

An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.

Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.

Interested in talking about corporate communications?

CLICK HERE

Emily Rios

Consumer, Healthcare & Integrated Marketing

As vice president at Cookerly, Emily Rios leads media relations, internal communications and integrated marketing programs for consumer, healthcare, real estate and non-profit clients.

Emily has an excellent track record in building and maintaining relationships with the media and has landed significant placements with CNN, USA TODAY, CNBC, U.S. News and World Report and more. She spearheads internal campaigns for Mercedes-Benz USA and Novelis, as well as integrated marketing and social media programs for Pinewood Forest, a new urbanist community adjacent to the second largest movie studio in the country.

Emily has more than 15 years of experience in communications and has worked on a number of award-winning campaigns for clients such as SunTrust, Shepherd’s Men and Mercedes-Benz USA.

Emily graduated cum laude from Spring Hill College in Mobile, AL with a degree in communication arts and is a member of the PRSA Georgia Chapter. Emily resides in Smyrna with her husband and two sons.

Interested in talking about consumer, healthcare or integrated marketing?

CLICK HERE

Tim Pengelly

Creative Services

Tim PengellyAs design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.

With more than 20 years of experience as an award-winning designer of print, multimedia and web campaigns, Tim provides expertise in the creative development of branding campaigns, print collateral, advertising and digital media.

As an honor graduate of the Savannah College of Art and Design, he earned dual degrees in graphic design and illustration.

Interested in talking about creative services?

CLICK HERE

Matt Cochran

Corporate Communications

matt cochranAs a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.

Industry expertise includes banking/finance, energy and automotive across clients such as SunTrust Banks, Colonial Pipeline and Mercedes-Benz USA. Recently, Matt helped launch SunTrust’s first Super Bowl ad and generate earned media for the grand opening of SunTrust Park, the home of the Atlanta Braves.

Matt is also a member of Cookerly’s crisis response team and has experience managing major crises generating national headlines.

Other areas of expertise include designing/implementing communications campaigns, media relations, executive speech writing, media training, survey design and execution, and more.

A Georgia State University graduate with a degree in economics, Matt served as managing editor of the student newspaper. He attended graduate school at George Washington University, receiving a master’s degree in strategic management, public policy and economics (MPA).

Interested in talking about corporate communications?

CLICK HERE

AF_Logo-color_NEW

Fresh perspectives for venerated national healthcare advocacy organization

The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.