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Author Archives: Cookerly

Watch how LightStream created a forest in the middle of Times Square

Client ConnectionBy CookerlyOctober 19, 2017

In just five hours overnight on October 18, Times Square was transformed from a concrete jungle into a woodland paradise by LightStream, the national online lending division of SunTrust Bank. Nearly 200 live trees, shrubs and…

Cookerly Public Relations Names Cindy Meltzer as Director of Social Media

NewsroomBy CookerlyOctober 5, 2017

ATLANTA – October 5, 2017 – Cookerly Public Relations, a leading Atlanta-based agency, today announced the hiring of Cindy Meltzer as director of social media. She will help guide marquee clients to embrace the full power…

Clients in the News – LexisNexis Risk Solutions: Machine Learning: 3 Considerations from LexisNexis CTO

Client ConnectionBy CookerlySeptember 4, 2017

THE ENTERPRISERS PROJECT – Vijay Raghavan, executive vice president and CTO at LexisNexis Risk Solutions, explains that it’s important to first understand that there’s no single ideal use for machine learning. “Machine learning is a technique…

Clients in the News – A ‘Tender’ Moment: McDonald’s surprises DeKalb firefighters with chicken tenders

Client ConnectionBy CookerlyAugust 18, 2017

THE CHAMPION – Almost overnight, DeKalb County firefighter Robert Sutton became a local celebrity when video surfaced of him catching a baby thrown from a burning building.

Clients in the News – Avison Young: Ex-QB Steve Dils’ NFL career prepared him to build Atlanta real estate firm

Client ConnectionBy CookerlyAugust 18, 2017

ATLANTA BUSINESS CHRONICLE – NFL money wasn’t near what today’s NFL is paying when Steve Dils joined the league in 1979. That prompted the first-year quarterback to get a job after the season.

Clients in the News – SunTrust: Millennials are influenced more by dogs than marriage, children when buying a home

Client ConnectionBy CookerlyJuly 26, 2017

USA TODAY – Millennials really love their puppies, and now, it’s starting to show in their home buying. According to a recent survey by SunTrust Mortgage, 33% of Millennials were influenced more by dogs than marriage…

Cookerly Adds New Teammate Rachel Webster

NewsroomBy CookerlyJuly 19, 2017

ATLANTA – July 14, 2017 – Cookerly Public Relations, a leading Atlanta-based agency, welcomes Rachel Webster to its professional staff. She joins the agency after nearly eight years with Morgan Stanley. A CERTIFIED FINANCIAL PLANNER™, Webster will…

Clients in the News: Blackhall Studios Emerges as New Player on Georgia Movie & TV Scene

Client ConnectionBy CookerlyJuly 13, 2017

As Georgia just landed the distinction of #1 film production site in the world, Cookerly is helping spread the word about the state’s newest filming destination, Blackhall Studios, and executives from the West Coast, East Coast…

Clients in the News – SunTrust: New Perk: A Day Off to Take Care of Your Financial Health

Client ConnectionBy CookerlyJune 27, 2017

THE NEW YORK TIMES – Not many employers provide workers with a paid day off to put their financial lives in order. And probably fewer still offer up to $1,000 to each employee to seed an…

Clients in the News – Westin Peachtree Plaza: 9/11 First Responders Honored by Stair Climb at Iconic Westin

Client ConnectionBy CookerlyJune 24, 2017

WXIA 11 ALIVE – A climb to honor 9/11 first responders was held Saturday morning in downtown. The Tunnel to Towers Foundation hosted the inaugural GMC Tower Climb at the Westin Peachtree Plaza.

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Cookerly PR | Public Relations, Communications & Marketing Services
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Mike Rieman

Consumer, Corporate & Media

mike riemanAs senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.

Mike comes to the firm with more than a decade of public relations and journalism experience. As a former news editor, Mike understands how to work with his clients to craft stories that garner recognition on traditional and social media channels. He has led numerous award winning campaigns for a number of clients, including Cancer Treatment Centers of America, Construction Market Data Group and the Georgia Emergency Management Agency’s Ready Georgia campaign. Favorite recent assignments include a campaign to announce McDelivery, McDonald’s new delivery service.

Mike is a native of Tulsa, Oklahoma and a graduate of the University of Georgia where he earned a degree in speech communications. He serves on the PRSA Georgia Chapter Programming Committee and is an avid sports fan and trail runner. He resides in Marietta with his wife and two children.

Interested in talking about consumer, corporate or media?

CLICK HERE

napa

Putting our “know how” into practice

NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.

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Developing award-winning campaigns for OEM

Cookerly helps steer major corporate and executive initiatives for the nation’s #1 luxury automaker including recent award-winning programs such as “Greatness Lives Here” and “No Limits,” initiatives designed to empower the next generation through community activism and education. We recently helped launch the Mercedes-Benz A-Class vehicle line including MBUX artificial intelligence including tie-ins with the Super Bowl, Ludacris and the Ron Clark Academy. Leveraging paid, earned, shared and owned media, the Cookerly team supports MBUSA across both external and internal channels.

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Sheryl Sellaway

Corporate Communications

As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.

An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.

Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.

Interested in talking about corporate communications?

CLICK HERE

Emily Rios

Consumer, Healthcare & Integrated Marketing

As vice president at Cookerly, Emily Rios leads media relations, internal communications and integrated marketing programs for consumer, healthcare, real estate and non-profit clients.

Emily has an excellent track record in building and maintaining relationships with the media and has landed significant placements with CNN, USA TODAY, CNBC, U.S. News and World Report and more. She spearheads internal campaigns for Mercedes-Benz USA and Novelis, as well as integrated marketing and social media programs for Pinewood Forest, a new urbanist community adjacent to the second largest movie studio in the country.

Emily has more than 15 years of experience in communications and has worked on a number of award-winning campaigns for clients such as SunTrust, Shepherd’s Men and Mercedes-Benz USA.

Emily graduated cum laude from Spring Hill College in Mobile, AL with a degree in communication arts and is a member of the PRSA Georgia Chapter. Emily resides in Smyrna with her husband and two sons.

Interested in talking about consumer, healthcare or integrated marketing?

CLICK HERE

Tim Pengelly

Creative Services

Tim PengellyAs design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.

With more than 20 years of experience as an award-winning designer of print, multimedia and web campaigns, Tim provides expertise in the creative development of branding campaigns, print collateral, advertising and digital media.

As an honor graduate of the Savannah College of Art and Design, he earned dual degrees in graphic design and illustration.

Interested in talking about creative services?

CLICK HERE

Matt Cochran

Corporate Communications

matt cochranAs a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.

Industry expertise includes banking/finance, energy and automotive across clients such as SunTrust Banks, Colonial Pipeline and Mercedes-Benz USA. Recently, Matt helped launch SunTrust’s first Super Bowl ad and generate earned media for the grand opening of SunTrust Park, the home of the Atlanta Braves.

Matt is also a member of Cookerly’s crisis response team and has experience managing major crises generating national headlines.

Other areas of expertise include designing/implementing communications campaigns, media relations, executive speech writing, media training, survey design and execution, and more.

A Georgia State University graduate with a degree in economics, Matt served as managing editor of the student newspaper. He attended graduate school at George Washington University, receiving a master’s degree in strategic management, public policy and economics (MPA).

Interested in talking about corporate communications?

CLICK HERE

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Fresh perspectives for venerated national healthcare advocacy organization

The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.