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Author Archives: Cookerly

Clients in the News – Welcome back Carter

Client ConnectionBy CookerlySeptember 25, 2015

BUSINESS OBSERVER – A new 23-story high-rise apartment tower is coming to downtown Tampa. Atlanta-based real estate investment firm Carter purchased an 1.02-acre block west of Florida Avenue for $6.4 million for the development. Read more.

Cookerly Public Relations Names Stephen M. Brown as SVP, Chief Innovation Officer

NewsroomBy CookerlySeptember 21, 2015

ATLANTA – September 21, 2015 – Cookerly Public Relations, a leading Atlanta-based agency, today announced the hiring of Stephen M. Brown, APR, as SVP & chief innovation officer. In this role, Stephen will be responsible for…

Clients in the News – Guardian Pharmacy CEO Fred Burke on the Organizations Model and Difference

Client ConnectionBy CookerlySeptember 16, 2015

METRO ATLANTA CEO – Guardian Pharmacy President/CEO Fred Burke talks about the company, and whats sets it apart from other organization in the retail pharmaceutical industry – they are a closed door, institutional pharmacy serving the…

Cookerly: Behind the Scenes – Beth McKenna, Senior Vice President

Behind the ScenesBy CookerlySeptember 15, 20152 Comments

Find out Beth’s greatest accomplishment this year…

Cookerly Nominated for 11 Phoenix Awards

NewsroomBy CookerlySeptember 11, 2015

Cookerly Public Relations has received finalist notification for three programs and eight projects from the Georgia Chapter of the Public Relations Society of America for its 2015 Phoenix Awards. At the October 29 award ceremony, the…

Clients in the News – SunTrust: Financial Experts Say to Prepare Now for Holiday Spending

Client ConnectionBy CookerlySeptember 9, 2015

CNN Newsource – The swimming pool is still open, the temperatures still warm, and the kids are barely back in school. But experts say it’s not too early to think about the your finances for the holidays.

Clients in the News – ‘Brand new day’: BlueCross BlueShield of Georgia opens new office complex in Columbus

Client ConnectionBy CookerlySeptember 2, 2015

LEDGER-ENQUIRER – After BlueCross Blue Shield of Georgia snipped the grand-opening ribbon Wednesday on its shiny new operations center in northeast Columbus, Barbara Archie and Julie Courville shared a unique perspective on the significance of the…

Clients in the News – Westin: 9/11 Memorial Stair Climb at Westin Peachtree Plaza

Client ConnectionBy CookerlyAugust 29, 2015

ATLANTA JOURNAL CONSTITUTION – Firefighters and participants climb the equivalent of the 110 stories of the World Trade Center during The Fire Rescue International 9/11 Memorial Stair Climb at The Westin Peachtree Plaza on Saturday, August 29, 2015.

Clients in the News – Chance Partners: How Not to Get Stuck With a Bad Business Partner

Client ConnectionBy CookerlyAugust 26, 2015

MONEY – Patrick Llewellyn knew he had found the right business partner when he met Mark Harbottle, co-founder of the crowdsourced design marketplace 99Designs. The two men met for breakfast, and five hours later they looked up…

Leader. Trailblazer. Mentor.

Behind the ScenesBy CookerlyAugust 18, 20152 Comments

This week we celebrate Founder’s Day in honor of our own Carol Cookerly who started Cookerly Public Relations in Atlanta in 1992. Typical of her self-effacing humor, Carol is known to say, “I couldn’t get a job I liked so I started my own company.” She hasn’t looked back a day since…

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Cookerly PR | Public Relations, Communications & Marketing Services
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Mike Rieman

Consumer, Corporate & Media

mike riemanAs senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.

Mike comes to the firm with more than a decade of public relations and journalism experience. As a former news editor, Mike understands how to work with his clients to craft stories that garner recognition on traditional and social media channels. He has led numerous award winning campaigns for a number of clients, including Cancer Treatment Centers of America, Construction Market Data Group and the Georgia Emergency Management Agency’s Ready Georgia campaign. Favorite recent assignments include a campaign to announce McDelivery, McDonald’s new delivery service.

Mike is a native of Tulsa, Oklahoma and a graduate of the University of Georgia where he earned a degree in speech communications. He serves on the PRSA Georgia Chapter Programming Committee and is an avid sports fan and trail runner. He resides in Marietta with his wife and two children.

Interested in talking about consumer, corporate or media?

CLICK HERE

napa

Putting our “know how” into practice

NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.

READ CASE STUDY

Developing award-winning campaigns for OEM

Cookerly helps steer major corporate and executive initiatives for the nation’s #1 luxury automaker including recent award-winning programs such as “Greatness Lives Here” and “No Limits,” initiatives designed to empower the next generation through community activism and education. We recently helped launch the Mercedes-Benz A-Class vehicle line including MBUX artificial intelligence including tie-ins with the Super Bowl, Ludacris and the Ron Clark Academy. Leveraging paid, earned, shared and owned media, the Cookerly team supports MBUSA across both external and internal channels.

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Sheryl Sellaway

Corporate Communications

As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.

An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.

Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.

Interested in talking about corporate communications?

CLICK HERE

Emily Rios

Consumer, Healthcare & Integrated Marketing

As vice president at Cookerly, Emily Rios leads media relations, internal communications and integrated marketing programs for consumer, healthcare, real estate and non-profit clients.

Emily has an excellent track record in building and maintaining relationships with the media and has landed significant placements with CNN, USA TODAY, CNBC, U.S. News and World Report and more. She spearheads internal campaigns for Mercedes-Benz USA and Novelis, as well as integrated marketing and social media programs for Pinewood Forest, a new urbanist community adjacent to the second largest movie studio in the country.

Emily has more than 15 years of experience in communications and has worked on a number of award-winning campaigns for clients such as SunTrust, Shepherd’s Men and Mercedes-Benz USA.

Emily graduated cum laude from Spring Hill College in Mobile, AL with a degree in communication arts and is a member of the PRSA Georgia Chapter. Emily resides in Smyrna with her husband and two sons.

Interested in talking about consumer, healthcare or integrated marketing?

CLICK HERE

Tim Pengelly

Creative Services

Tim PengellyAs design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.

With more than 20 years of experience as an award-winning designer of print, multimedia and web campaigns, Tim provides expertise in the creative development of branding campaigns, print collateral, advertising and digital media.

As an honor graduate of the Savannah College of Art and Design, he earned dual degrees in graphic design and illustration.

Interested in talking about creative services?

CLICK HERE

Matt Cochran

Corporate Communications

matt cochranAs a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.

Industry expertise includes banking/finance, energy and automotive across clients such as SunTrust Banks, Colonial Pipeline and Mercedes-Benz USA. Recently, Matt helped launch SunTrust’s first Super Bowl ad and generate earned media for the grand opening of SunTrust Park, the home of the Atlanta Braves.

Matt is also a member of Cookerly’s crisis response team and has experience managing major crises generating national headlines.

Other areas of expertise include designing/implementing communications campaigns, media relations, executive speech writing, media training, survey design and execution, and more.

A Georgia State University graduate with a degree in economics, Matt served as managing editor of the student newspaper. He attended graduate school at George Washington University, receiving a master’s degree in strategic management, public policy and economics (MPA).

Interested in talking about corporate communications?

CLICK HERE

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Fresh perspectives for venerated national healthcare advocacy organization

The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.