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Author Archives: Cookerly

Clients in the News – Carter: 3 Ingredients Helped CRE Pro Through Massive Crisis

Client ConnectionBy CookerlyAugust 9, 2016

GLOBE STREET – Conor McNally, chief development officer at Carter, shares in this EXCLUSIVE interview with GlobeSt.com’s Jennifer LeClaire. Read more.

Cookerly helps beer distributors educate state on benefits of current alcohol system

NewsroomBy CookerlyAugust 3, 2016

ATLANTA – August 2016: To keep consumers, reporters and legislators educated on the many benefits of the current system for the production, distribution and selling of beer – and the potential consequences should it be altered…

Cookerly Helps Rare.us Build Reputation as Destination News Site

NewsroomBy CookerlyAugust 1, 2016

ATLANTA – August 2016: Rare.us, a social-centric news site that attracts 40 million monthly visits, engaged Cookerly to help establish its editorial credibility in mainstream media and build its overall brand. In addition to delivering trending…

Clients in the News – Arthritis Foundation: Managing Juvenile Idiopathic Arthritis One Day at a Time

Client ConnectionBy CookerlyJuly 21, 2016

PRACTICAL PAIN MANAGEMENT – Seemingly out of the blue one morning, when Mason Merager was three years old, he woke up in extreme pain and wasn’t able to walk. The local orthopedist diagnosed the pain as…

Cookerly: Behind the Scenes – Cory Stewart, SVP & COO

Behind the ScenesBy CookerlyJuly 21, 2016Leave a comment

Find out what’s at the top of Cory’s bucket list…

Cookerly’s Healthcare Practice Group builds media relations for top Atlanta health system

NewsroomBy CookerlyJuly 20, 2016

ATLANTA – July 2016: Gwinnett Health System (GHS) has grown over the past 70 years from a single facility in Duluth, GA to a multi-campus health system across Gwinnett County. GHS wanted to stand out as…

Cookerly Drives Traffic to Grand Reopenings for NAPA AUTO PARTS’ Top Stores Across the U.S.

NewsroomBy CookerlyJuly 19, 2016

ATLANTA – July 2016: NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “Top Stores,” expanded…

Clients in the News – Rare.us: The “most emoji-ed” stories of the 2016 election

Client ConnectionBy CookerlyJuly 19, 2016

ATLANTA JOURNAL-CONSTITUTION – Readers of national politics and culture news site Rare.us have voted with emojis for the most compelling stories of the 2016 primary season, using Facebook Reactions, including the Love, HaHa, Wow, Sad and…

Clients in the News – NAPA Auto Parts: NAPA Revamps for Retail

Client ConnectionBy CookerlyJuly 11, 2016

IN BUSINESS MAGAZINE – NAPA, which, for more than 90 years, has built its name on being a wholesale auto parts distributor serving largely auto repair businesses and fleets, is looking to grow its retail side.…

Clients in the News – SunTrust: Key Steps Toward Financial Independence (with Brian Ford)

Client ConnectionBy CookerlyJuly 4, 2016

STACKING BENJAMINS – How do you escape your parent’s basement? If you’re a millennial (or the parent of a millennial), because Brian Ford from SunTrust joins us to describe the steps needed for financial independence. Listen…

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Cookerly PR | Public Relations, Communications & Marketing Services
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Matt Cochran

Corporate Communications

matt cochranAs a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.

Industry expertise includes banking/finance, energy and automotive across clients such as SunTrust Banks, Colonial Pipeline and Mercedes-Benz USA. Recently, Matt helped launch SunTrust’s first Super Bowl ad and generate earned media for the grand opening of SunTrust Park, the home of the Atlanta Braves.

Matt is also a member of Cookerly’s crisis response team and has experience managing major crises generating national headlines.

Other areas of expertise include designing/implementing communications campaigns, media relations, executive speech writing, media training, survey design and execution, and more.

A Georgia State University graduate with a degree in economics, Matt served as managing editor of the student newspaper. He attended graduate school at George Washington University, receiving a master’s degree in strategic management, public policy and economics (MPA).

Interested in talking about corporate communications?

CLICK HERE

AF_Logo-color_NEW

Fresh perspectives for venerated national healthcare advocacy organization

The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.

napa

Putting our “know how” into practice

NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.

Sheryl Sellaway

Corporate Communications

As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.

An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.

Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.

Interested in talking about corporate communications?

CLICK HERE

Mike Rieman

Consumer, Corporate & Media

mike riemanAs vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.

Mike comes to the firm with more than a decade of public relations and journalism experience. As a former news editor, Mike understands how to work with his clients to craft stories that garner recognition on traditional and social media channels. He has led numerous award winning campaigns for a number of clients, including Cancer Treatment Centers of America, Construction Market Data Group and the Georgia Emergency Management Agency’s Ready Georgia campaign. Favorite recent assignments include a campaign to announce McDelivery, McDonald’s new delivery service.

Mike is a native of Tulsa, Oklahoma and a graduate of the University of Georgia where he earned a degree in speech communications. He serves on the PRSA Georgia Chapter Programming Committee and is an avid sports fan and trail runner. He resides in Kennesaw with his wife and two children.

Interested in talking about consumer, corporate or media?

CLICK HERE