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Issues Management

You’ve invested in a crisis communications plan, but do you know how to activate it?

Issues ManagementBy Cory StewartJune 5, 2018

As an agency that works daily on crisis communications planning and responses, we’ve seen all types of crisis manuals over the years. Some plans were an exhausting 200 pages with numerous sections while others were only…

Who Would You Call During a PR Crisis?

Issues ManagementBy Matt CochranJune 27, 20171 Comment

I recently counseled an executive who called because she feared negative media coverage for her organization after an employee was arrested at the workplace for sickening behavior on the internet. Although the alleged crime was committed…

Is Your Company Rolling the Dice Without a Digital Crisis Communications Plan?

Issues ManagementBy Cory StewartJanuary 17, 2017Leave a comment

While most companies utilize crisis communications plans to inform customers, employees, media and others, many do not include a digital component to help preserve their reputation with target audiences. The purpose of a digital crisis communications…

It’s 3 a.m. I must be lonely

Behind the Scenes, Issues Management, Random ThoughtsBy Keith BowermasterOctober 1, 2015Leave a comment

It is 3 a.m. On a Wednesday. And I am over 600 miles away from home. In this business, when a client has an emergency and requires you to get to the airport and board a…

McCants Can’t be Serious

Issues ManagementBy Robert BealJuly 22, 2014Leave a comment

Last month, Rashad McCants, a former University of North Carolina (UNC) men’s basketball player, said in an interview with ESPN’s “Outside the Lines” that he took “paper classes” at UNC and wasn’t required to attend class.…

Sochi: A Lesson in Perception Management

Issues ManagementBy Matt CochranFebruary 10, 2014Leave a comment

The 2014 Winter Olympics are underway in Sochi – and without incident so far, thankfully. The watching world has been able to focus instead on a stunning opening ceremony full of special effects wizardry and historical…

Before Getting into Politics, Do Your Homework

Issues Management, Media RelationsBy Matt CochranOctober 29, 2013Leave a comment

One of the more fascinating aspects of public relations is helping a company decide whether it should make its concerns with regulations or legislation known publicly. Now, with entire industries embroiled in fights over demands from…

Burying a Bad Online Reputation

Issues Management, Media Relations, Social MediaBy Kate GrusichJuly 29, 20131 Comment

When it comes to search engine rankings, most companies pay big bucks to boost the online visibility of their business or product. Made first page of Google? That’s great…as long as the news or reviews are…

Swift, decisive responses avert PR crises for Royal Caribbean and Papa John’s

Brand Marketing, Issues Management, News & Notes, Social MediaBy Mike MulletMay 31, 2013Leave a comment

While there are numerous examples of companies handling issues and crises poorly (read some of our blog posts about them here, here and here), we also like to recognize those companies that respond swiftly and appropriately…

Issues Continue to Plague Compounding Pharmacies

Issues ManagementBy Cory StewartApril 15, 2013Leave a comment

The past several months have been trying for the $2 billion-a-year compounding pharmacy industry. First, it was a multi-state meningitis outbreak caused by contaminated steroid injections from the New England Compounding Center (NECC). The outbreak, due…

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Cookerly PR | Public Relations, Communications & Marketing Services
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Tim Pengelly, Design Director

Design & Creative Services

Tim PengellyAs design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.

With more than 25 years of experience as an award-winning designer of print, multimedia and web campaigns, Tim provides expertise in the creative development of branding campaigns, print collateral, advertising and digital media.

As an honor graduate of the Savannah College of Art and Design, he earned dual degrees in graphic design and illustration.

Interested in talking about creative services?

CLICK HERE     DOWNLOAD SHEET

Mike Rieman, Senior Vice President

Consumer, Corporate & Media

Mike RiemanAs a senior vice president at Cookerly, Mike Rieman is a strategic communications leader specializing in media relations and reputation management. With a proven track record of securing high-profile placements in top-tier outlets such as The New York Times, The Wall Street Journal, CNN and USA Today, he excels at crafting compelling narratives that resonate across print, broadcast and digital platforms.

Bringing more than two decades of experience in public relations and journalism, Mike leverages his background as a former news editor to develop media strategies that drive visibility and engagement. He has led award-winning campaigns for a variety of clients including Kaiser Permanente, YMCA and Georgia Film Academy. Among his most memorable projects is the highly successful launch of McDelivery, McDonald’s delivery service.

A native of Tulsa, Oklahoma, Mike earned his degree in speech communication from the University of Georgia. He is deeply engaged in the community, serving on the Board of Trustees for the Chattahoochee Nature Center and co-chairing the PRSA Georgia Healthcare Resource Group. An avid sports enthusiast and tennis player, he resides in Marietta, Georgia, with his wife and two children.

Interested in talking about consumer, corporate or media?

CLICK HERE

Mike Touhill, Vice President

B2B, Telecommunications & Technology

Mike TouhillMike Touhill is vice president at Cookerly Public Relations, where he helps lead traditional, social and digital media programs for B2B and B2C clients in packaging, telecommunications and technology, among other industries. As a communication leader, he develops and executes public relations strategy, provides proactive and reactive counsel to C-level executives and secures earned media coverage for client initiatives and product.

In his previous roles, Mike has worked for global industrial companies; consumer, lifestyle and real estate brands; and academic institutions. He is an enthusiastic, team-first colleague and mentor who is passionate about the power of public relations.

Mike holds a B.A. in Mass Communications from Virginia Wesleyan University.

Interested in talking about B2B, telecommunications or technology?

CLICK HERE

Andrew Agan, Vice President

Consumer, Corporate and B2B Media Relations

Andrew AganAndrew Agan is a vice president at Cookerly Public Relations, overseeing the agency’s internship program and leading media relations, content strategy and social media initiatives. He provides counsel and executes campaigns for clients across various sectors, including finance, healthcare, hospitality, technology, automotive and many others. Andrew excels at crafting compelling stories and building media relationships, resulting in clients being featured in notable outlets such as CNBC, Associated Press, Business Insider, Fox Business, HBO, Inc. Magazine, Sirius XM, The Wall Street Journal and USA Today, among others.

A graduate of Georgia Southern University, Andrew serves on the school’s Department of Communication Arts Public Relations Advisory Board. He is also a member of the Atlanta Ronald McDonald House Charities Advisory Council. Passionate about professional development, Andrew enjoys mentoring junior staff members, helping them grow within the agency and achieve success in their careers.

Interested in talking about consumer, corporate or B2B media relations?

CLICK HERE

Showcasing fintech transformation

Cookerly has helped tell the story of Deluxe Corporation as a trusted business technology company to media, customers and Wall Street. Through robust media relations, investor days, NYSE activations, CEO and SME thought leadership and media tours, the team has built tier-one relationships resulting in breakthrough stories and segments. The agency has helped raise awareness for direct marketing services for financial institutions and payments-focused companies and products across small businesses sectors including restaurants, retail and more.

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napa

Putting our “know how” into practice

NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.

READ CASE STUDY

Developing award-winning campaigns for OEM

Cookerly helps steer major corporate and executive initiatives for the nation’s #1 luxury automaker including recent award-winning programs such as “Greatness Lives Here” and “No Limits,” initiatives designed to empower the next generation through community activism and education. We recently helped launch the Mercedes-Benz A-Class vehicle line including MBUX artificial intelligence including tie-ins with the Super Bowl, Ludacris and the Ron Clark Academy. Leveraging paid, earned, shared and owned media, the Cookerly team supports MBUSA across both external and internal channels.

READ CASE STUDY
Sheryl Sellaway

Corporate Communications

As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.

An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.

Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.

Interested in talking about corporate communications?

CLICK HERE

AF_Logo-color_NEW

Fresh perspectives for venerated national healthcare advocacy organization

The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.