Among the throngs of people who will be descending on Atlanta for Super Bowl weekend, some will be here for business—not to party. I’m looking at you, public relations and marketing executives (and their lackeys, too).…
I recently counseled an executive who called because she feared negative media coverage for her organization after an employee was arrested at the workplace for sickening behavior on the internet. Although the alleged crime was committed…
My current view perched above Los Angeles reminds me that in business, as in life, perspective is important. It’s helpful to take a breath and get the lay of the land. When you do, it’s amazing…
Two different ideas converged for me during the opening day of Social Media Week LA. The first was the conference theme: the invisible hand: hidden forces of technology. The second was a comment from Jim Squires,…
The 2014 Winter Olympics are underway in Sochi – and without incident so far, thankfully. The watching world has been able to focus instead on a stunning opening ceremony full of special effects wizardry and historical…
One of the more fascinating aspects of public relations is helping a company decide whether it should make its concerns with regulations or legislation known publicly. Now, with entire industries embroiled in fights over demands from…
Spring’s motivating warm weather – and the fact that the year is a quarter over – makes now an excellent time to reflect on what’s working in your daily routine and what needs to be adjusted.…
This week, President Obama is expected to pick Hillary Clinton’s successor at the State Department. His announcement will be made against the backdrop of the assault on the U.S. consulate in Benghazi, Libya on September 11.…
Gauging the overall success of a public relations campaign is simple enough in hindsight, but recognizing the moment when it reaches a tipping point and the weight of public opinion shifts and congeals around a particular…
As I’m writing this blog post, J.P. Morgan shareholders are gathering in Tampa for their annual meeting. At the top of everybody’s mind will be the $2.3 billion in trading losses the bank fessed up to…
As a senior vice president at Cookerly, Matt helps organizations protect and advance their reputations and bottom lines through strategic communications programs. Using creativity, planning and flawless execution, he works with a team to deliver compelling public relations campaigns that produce results and support clients’ business objectives.
As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.
As vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.