Snowy with a Chance of Internet Addiction
It’s a snow day! Grab your garbage pail lids, flexible flyers, dining hall trays and find anything that resembles a hill. It’s a snow day….but it’s not. There was a time when “snow day” meant your…
Is Social Media Becoming the Primary Source of News and Information? For me, I think it has.
It wasn’t too long ago that, personally, I would have laughed at the idea social media could become a major force in news and information. I’m old enough that I grew up watching Walter Cronkite deliver…
Tackling Social Media in 2011
Since the New Year brings new beginnings, perhaps you are thinking about ramping up a new social media program this year. Not sure where to start? Mashable has compiled a list of more than 150 social…
A Former Journalist’s Resolutions
One of my favorite parts about New Year’s Day—apart from college football—is to see how my resolutions change every year. Ever since I started writing down and saving my resolutions, I’ve found that some of them…
On Resolutions
This is the last post of the year for PeRceptions. Historically, we’ve used it as an opportunity to take a look back at the year at Cookerly – what we’ve achieved professionally and on behalf of our…
Crisis Communications Decision Points
In his book Decision Points, former President George W. Bush offers a candid look at his decision-making process while in office. From the war in Iraq to his efforts to reform Social Security, the book is…
The top words of 2010
The Oxford University Press issued its “Word of the Year” along with a list of the top 10 finalists. Some you may be familiar with, and others may raise eyebrows – as they did mine. Without…
Should Government Pay for PR?
Several weeks back, Sen. Claire McCaskill of Missouri made news by questioning the General Services Administration’s (GSA) hiring of a PR firm to help with crisis communications. GSA’s Kansas City office hired Jane Mobley Associates to…
Get Back to Basics: 3 Tips for Social Media Success
As I voted this morning in the 4th Annual Mashable Awards, I realized that the world of social media is growing almost beyond my comprehension. In business, is it possible to learn about, apply and succeed…
How do you know when it’s time to revisit the messaging? 2010 misfires that might give you a clue.
Messaging. Critical to your business success, it’s the way you communicate the appeal and the impact of your business, product or service to your target audience. A clearly stated message tells consumers why they should do…
As design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.
As a senior vice president at Cookerly, Mike Rieman is a strategic communications leader specializing in media relations and reputation management. With a proven track record of securing high-profile placements in top-tier outlets such as The New York Times, The Wall Street Journal, CNN and USA Today, he excels at crafting compelling narratives that resonate across print, broadcast and digital platforms.
Mike Touhill is vice president at Cookerly Public Relations, where he helps lead traditional, social and digital media programs for B2B and B2C clients in packaging, telecommunications and technology, among other industries. As a communication leader, he develops and executes public relations strategy, provides proactive and reactive counsel to C-level executives and secures earned media coverage for client initiatives and product.
Andrew Agan is a vice president at Cookerly Public Relations, overseeing the agency’s internship program and leading media relations, content strategy and social media initiatives. He provides counsel and executes campaigns for clients across various sectors, including finance, healthcare, hospitality, technology, automotive and many others. Andrew excels at crafting compelling stories and building media relationships, resulting in clients being featured in notable outlets such as CNBC, Associated Press, Business Insider, Fox Business, HBO, Inc. Magazine, Sirius XM, The Wall Street Journal and USA Today, among others.
As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.