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Media Relations

So you work in “public relations”… what does that mean?

Media RelationsBy CookerlyOctober 23, 2009Leave a comment

You know that question that’s always asked when you meet someone new, and so begins the get-to-know-you-question merry-go-round: So what do you do? Most people respond with self-explanatory professions: I’m a teacher; I’m a lawyer; I…

A PR Message to Entertainers

Media Relations, News & NotesBy CookerlyOctober 8, 2009Leave a comment

I want to start by saying that I don’t have any clients in the entertainment industry, but if I did, I would have advice for some of them. Shut up! Sorry, but that’s about as succinctly…

Snail Mail (Times 20,000)

Media Relations, News & NotesBy CookerlySeptember 17, 2009Leave a comment

Seal the envelope, slap on a stamp and put the red flag up on the mailbox. Easy enough. But what happens when you want to mail something to 20,000 people? It might not fit in your…

100% of PR Pros Think Using Statistics is a Good Idea

Media Relations, News & NotesBy Tracy PadenSeptember 14, 2009Leave a comment

Here’s a little secret about PR professionals – although we fashion ourselves as creative types, many of us (me included) have a clandestine love of numbers. I won’t be switching career paths to become an accountant…

What’s Green Got to Do With It?

Brand Marketing, Media Relations, Social MediaBy CookerlySeptember 10, 2009Leave a comment

Recently I had the honor of participating in two green marketing panels: at the 4th annual Georgia Environmental Conference in Savannah and the Association of Commuter Transportation International Conference in Washington, DC. While the overall green…

The Value of Community Partnerships

Brand Marketing, Media RelationsBy CookerlySeptember 3, 2009Leave a comment

Grassroots outreach. Frequently it’s the best way to communicate your message to your target audience, but “grassroots” could be listed in the thesaurus as a synonym for “extremely time consuming.” In the absence of a money…

Identifying Opposition and What to Expect

Brand Marketing, Issues Management, Media RelationsBy Cory StewartAugust 28, 2009Leave a comment

As with almost any announcement of a proposed development or project, there will be at least some opposition. To believe that a project will be embraced by all is naïve at best. Depending on the type…

At 103, is the Press Release Past Its Prime?

Media RelationsBy CookerlyAugust 24, 2009Leave a comment

In today’s world of Twitter-breaking stories and shrinking newsroom staffs, the press release seems to be falling to the wayside. Do reporters even pay attention to the classic release anymore? Is that really what’s going to…

Vick Team Overreaches in Image Overhaul

Issues Management, Media RelationsBy Matt CochranAugust 17, 2009Leave a comment

As a general rule of thumb I try to steer clear of blogging on topics that have already been discussed ad nauseam by the media or in the blogosphere. This post is an exception because the…

Merchandising Your Media Coverage

Media RelationsBy CookerlyAugust 13, 2009Leave a comment

You’ve just landed a fabulous story in the Wall Street Journal, your daily newspaper, or a great segment on your local TV station. GREAT! Now you’re in the news. PR efforts are paying off, and that…

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Cookerly PR | Public Relations, Communications & Marketing Services
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Tim Pengelly, Design Director

Design & Creative Services

Tim PengellyAs design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.

With more than 25 years of experience as an award-winning designer of print, multimedia and web campaigns, Tim provides expertise in the creative development of branding campaigns, print collateral, advertising and digital media.

As an honor graduate of the Savannah College of Art and Design, he earned dual degrees in graphic design and illustration.

Interested in talking about creative services?

CLICK HERE     DOWNLOAD SHEET

Mike Rieman, Senior Vice President

Consumer, Corporate & Media

Mike RiemanAs a senior vice president at Cookerly, Mike Rieman is a strategic communications leader specializing in media relations and reputation management. With a proven track record of securing high-profile placements in top-tier outlets such as The New York Times, The Wall Street Journal, CNN and USA Today, he excels at crafting compelling narratives that resonate across print, broadcast and digital platforms.

Bringing more than two decades of experience in public relations and journalism, Mike leverages his background as a former news editor to develop media strategies that drive visibility and engagement. He has led award-winning campaigns for a variety of clients including Kaiser Permanente, YMCA and Georgia Film Academy. Among his most memorable projects is the highly successful launch of McDelivery, McDonald’s delivery service.

A native of Tulsa, Oklahoma, Mike earned his degree in speech communication from the University of Georgia. He is deeply engaged in the community, serving on the Board of Trustees for the Chattahoochee Nature Center and co-chairing the PRSA Georgia Healthcare Resource Group. An avid sports enthusiast and tennis player, he resides in Marietta, Georgia, with his wife and two children.

Interested in talking about consumer, corporate or media?

CLICK HERE

Mike Touhill, Vice President

B2B, Telecommunications & Technology

Mike TouhillMike Touhill is vice president at Cookerly Public Relations, where he helps lead traditional, social and digital media programs for B2B and B2C clients in packaging, telecommunications and technology, among other industries. As a communication leader, he develops and executes public relations strategy, provides proactive and reactive counsel to C-level executives and secures earned media coverage for client initiatives and product.

In his previous roles, Mike has worked for global industrial companies; consumer, lifestyle and real estate brands; and academic institutions. He is an enthusiastic, team-first colleague and mentor who is passionate about the power of public relations.

Mike holds a B.A. in Mass Communications from Virginia Wesleyan University.

Interested in talking about B2B, telecommunications or technology?

CLICK HERE

Andrew Agan, Vice President

Consumer, Corporate and B2B Media Relations

Andrew AganAndrew Agan is a vice president at Cookerly Public Relations, overseeing the agency’s internship program and leading media relations, content strategy and social media initiatives. He provides counsel and executes campaigns for clients across various sectors, including finance, healthcare, hospitality, technology, automotive and many others. Andrew excels at crafting compelling stories and building media relationships, resulting in clients being featured in notable outlets such as CNBC, Associated Press, Business Insider, Fox Business, HBO, Inc. Magazine, Sirius XM, The Wall Street Journal and USA Today, among others.

A graduate of Georgia Southern University, Andrew serves on the school’s Department of Communication Arts Public Relations Advisory Board. He is also a member of the Atlanta Ronald McDonald House Charities Advisory Council. Passionate about professional development, Andrew enjoys mentoring junior staff members, helping them grow within the agency and achieve success in their careers.

Interested in talking about consumer, corporate or B2B media relations?

CLICK HERE

Showcasing fintech transformation

Cookerly has helped tell the story of Deluxe Corporation as a trusted business technology company to media, customers and Wall Street. Through robust media relations, investor days, NYSE activations, CEO and SME thought leadership and media tours, the team has built tier-one relationships resulting in breakthrough stories and segments. The agency has helped raise awareness for direct marketing services for financial institutions and payments-focused companies and products across small businesses sectors including restaurants, retail and more.

READ CASE STUDY

napa

Putting our “know how” into practice

NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “top stores,” expanded inventory and “NAPA Know How.” Cookerly designed a creative program that has successfully sparked conversations across media and social media channels in the target markets, enhanced community relationships, built awareness/visibility, increased customer traffic at store events and helped boost NAPA sales and follow-on business.

READ CASE STUDY

Developing award-winning campaigns for OEM

Cookerly helps steer major corporate and executive initiatives for the nation’s #1 luxury automaker including recent award-winning programs such as “Greatness Lives Here” and “No Limits,” initiatives designed to empower the next generation through community activism and education. We recently helped launch the Mercedes-Benz A-Class vehicle line including MBUX artificial intelligence including tie-ins with the Super Bowl, Ludacris and the Ron Clark Academy. Leveraging paid, earned, shared and owned media, the Cookerly team supports MBUSA across both external and internal channels.

READ CASE STUDY
Sheryl Sellaway

Corporate Communications

As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.

An award-winning speechwriter, Sheryl comes to the firm with over 20 years’ expertise in media relations, employee communications and community affairs. Some of her best work has occurred while leading product launches, handling crisis situations, managing senior leadership meetings and overseeing employee events.

Sheryl is a Georgia native with an MBA from Amber University and a bachelor’s degree from Georgia State University. Active in the community, she is a Leadership Atlanta graduate currently serving on several boards including Bethany Christian Services. Sheryl is an author, pen collector, avid runner, mentor and philanthropist.

Interested in talking about corporate communications?

CLICK HERE

AF_Logo-color_NEW

Fresh perspectives for venerated national healthcare advocacy organization

The Arthritis Foundation has undergone significant changes and seeks to build upon a renewed direction with fresh perspectives. The foundation relies on Cookerly to infuse new ideas, raise national awareness and engage internal stakeholders to support the organization’s new and powerful “Champion of Yes” branding. The comprehensive communications strategies and tactics conceived and implemented for the foundation put a national focus on the critical nature of arthritis and are helping reinvigorate the organization’s image of one committed to conquering the insidious and debilitating disease.