Creating content to be shareable and engaging is at the heart of Fans 1st Media destinations. This collection of sites owned by Cox Media Group – including Rare.us and Clark.com (home of consumer advocate Clark Howard) receive more than 60 million visits a month across social media centric websites. Among its successes for this collection of brands this year, Cookerly has helped Rare.us leverage its politics editor Jack Hunter as a high-profile commentator about this year’s volatile election. From NPR to MSNBC to Huffington Post to The Howard Stern Show, Hunter and his team have been in the public spotlight to provide colorful and insightful commentary all year. The earned media secured by the Cookerly team has driven traffic to Rare.us and helped expand awareness and engagement. This week Jack Hunter’s interviews are in heavy rotation on SiriusXM where satellite radio subscribers can access his interviews on John Fugelsang’s programs.