ATLANTA – August 2016: Rare.us, a social-centric news site that attracts 40 million monthly visits, engaged Cookerly to help establish its editorial credibility in mainstream media and build its overall brand. In addition to delivering trending stories of the day in a quick, easy-to-read format, Rare.us is the editorial home of Jack Hunter, an experienced political analyst who edits the Politics section of the site and writes regular features.
Cookerly’s strategy cultivates Jack’s reputation with destination content that people actively seek out to stay informed. Building on his experience as a political operative, Cookerly also offered Jack as an expert source during the Republican and Democratic conventions and secured opportunities with top national and international news outlets.
In addition to Rare.us, Cookerly is involved in a broader effort to help build the reputation of other sites operating under the Fans 1st Media umbrella including Clark.com, Fanbuzz.com and Faves.com.
Boasting 40 million monthly visits, Rare is one of the fastest-growing sites in the United States, covering national news about politics and culture.

As design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.
As a senior vice president at Cookerly, Mike Rieman is a strategic communications leader specializing in media relations and reputation management. With a proven track record of securing high-profile placements in top-tier outlets such as The New York Times, The Wall Street Journal, CNN and USA Today, he excels at crafting compelling narratives that resonate across print, broadcast and digital platforms.
Mike Touhill is vice president at Cookerly Public Relations, where he helps lead traditional, social and digital media programs for B2B and B2C clients in packaging, telecommunications and technology, among other industries. As a communication leader, he develops and executes public relations strategy, provides proactive and reactive counsel to C-level executives and secures earned media coverage for client initiatives and product.
Andrew Agan is a vice president at Cookerly Public Relations, overseeing the agency’s internship program and leading media relations, content strategy and social media initiatives. He provides counsel and executes campaigns for clients across various sectors, including finance, healthcare, hospitality, technology, automotive and many others. Andrew excels at crafting compelling stories and building media relationships, resulting in clients being featured in notable outlets such as CNBC, Associated Press, Business Insider, Fox Business, HBO, Inc. Magazine, Sirius XM, The Wall Street Journal and USA Today, among others.


As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.