ATLANTA – July 2016: NAPA AUTO PARTS, the nation’s top brand in the automotive aftermarket, is ramping up its retail operation across the country with grand reopening celebrations to show off its transformed “Top Stores,” expanded inventory and NAPA KNOW HOW. Cookerly was tapped to design and execute a creative program to enhance community relationships and build awareness/visibility, event attendance, sales and follow-on business.
About NAPA AUTO PARTS
NAPA (NAPAonline.com) was founded in 1925 to meet America’s growing need for an auto parts distribution system. Today NAPA has grown to more than 6,000 NAPA AUTO PARTS stores, 59 distribution centers with more than 475,000 parts and accessories for automotive and industrial applications.
As senior vice president at Cookerly, Mike Rieman specializes in building and maintaining relationships with the media and has an excellent track record of landing significant placements in print and broadcast media including USA Today, Wall Street Journal, Bloomberg and Money Magazine.
As design director at Cookerly, Tim serves as the creative lead in the development of branding campaigns, print collateral and digital media for clients across a broad range of industries, including consumer, professional services, healthcare and technology.
As vice president of Cookerly, Sheryl Sellaway uses her extensive corporate communications background to lead consumer PR efforts, deliver strategy for marketing programs and share expertise about community initiatives.