Warning: The following post was written by a PR professional who uses a BlackBerry (gasp!).
So after yesterday’s Worldwide Developers Conference (WWDC), I find myself once again thinking about the Joneses and how best to keep up with them. If you haven’t heard, Apple recently rolled out its latest upgrades and features to more than 6,000 of its closest friends.
To put yesterday in context, the tweets and Facebook posts started rolling in early in the day. First, it was strictly the play-by-play:
- Apple releases new MacBook Pro.
- Apple announces improvements to Mountain Lion OS.
Then it was the commentary/love fest:
- Yay! I can’t wait to get iOS 6. New Siri and Maps!
- I absolutely NEED the new MacBook Pro. Right now. Immediately.
Finally, the dissenting opinions started to pop up:
- Noooo! iPhone 4 can’t get turn-by-turn directions or Flyover. : (
- Really? I was expecting more from the Mac Pro. Those updates are pretty insulting.
Great. Now I have “Apple Guilt,” the overwhelming feeling that you don’t have the coolest, fastest, thinnest, slickest technology. I’m stressed that the pixels of my tablet aren’t clear enough. I’m slightly embarrassed that I walked around SXSW checking in on a BlackBerry. I still get eye rolls when I mention I’ve been known to use IE instead of Chrome or Firefox.
One particular tweet stood out yesterday. “Started reading today’s Apple announcement on my cool state-of-the-art MacBook Pro and finished reading it on my stupid obsolete MacBook Pro.” (Chase Mitchell).
So I’m wondering … does social street cred suffer when you don’t have the latest tech? Can someone with a BlackBerry actually have a clue?
(By the way, I’m leaving my BlackBerry behind this year. You can try to sell me on iPhone v. Droid next time we talk.)